Major reform of gambling laws to protect vulnerable users in smartphone era
The difficulty involved in establishing the cost of the harms caused by gambling using the existing evidence base is borne out by the PHE evidence review, which found that the majority of the research on gambling does not allow us to determine that gambling came before the harm. Submissions also pointed to the c £2 billion each year paid in gambling duties and the fact that industry pays licence fees to maintain an effective system of regulation. Most submissions to the call for evidence which addressed the issue of funding for research education, and treatment supported the introduction of a statutory levy to fund projects and services to tackle and treat harmful gambling.
The Review has not seen data which robustly quantifies behavioural nudges or barriers in the online gambling sector, so it is difficult to estimate how much they may drive consumer spending/ revenue that would not have otherwise happened, or the impact of any changes. For instance, a recent audit of online operator platforms by the Behavioural Insights team found 8 of the top 10 GB operators stated a minimum account balance was required for customers to withdraw their funds. This approach assumes that those using self-exclusion facilities do so to manage harmful gambling, as opposed to things like marketing and / or data processing preferences. Several specific areas of concern were identified in responses, including how the design of online gambling platforms (the so called ‘choice architecture’) can make it difficult to access tools or information intended to support consumers to make informed and safer decisions about their gambling.
See the house edge at all popular casino games, like baccarat and roulette, which will help you to pick the game that gives you the best chances of winning. Foreign regulatory bodies that were able to prove that their licencing requirements exceeded the UK Gambling Commission’s own standards were added to a whitelist of gambling jurisdictions. Although the Gambling Act 2005 prevented foreign operators without a valid UK Gambling Commission from advertising their service to UK players, the legislation did include an important exception. Rather than wait for the government to get their collective act together, savvy bettors pointed their web browsers to reputable offshore sites in regions were gambling was already fully regulated. If you aren’t familiar with spread betting, it’s a speculative wager of the price of a stock, fund, or other security.

There is evidence of a concerning trend across these forms of advertising whereby those at the greatest risk of harm have the highest exposure. The limited high-quality evidence we received shows a link between exposure to advertising and gambling participation, but there was little evidence of a causal link with gambling harms or the development of gambling disorder. In particular, individuals with personal experience of gambling harms provided personal accounts of feeling ‘aggressively’ targeted with large quantities of direct marketing and online ads and being ‘groomed’ into problem gambling by VIP scheme managers.

These are £10 for Category B1, B2, B3 and B3A machines, and £5 for Category B4 and C machines. This “deposit limit” is currently set at £20 for Category B and C machines, and £2 for Category D machines. There is currently no limit on the amount that can be inserted into a gaming machine, which for simplicity will be known as the “transaction value”.

Age verification
In addition, as the maximum stake on these machines is 10p, these machines are less likely to be played in an area where there are Category C machines which have a maximum stake of £1 and can often be played at different staking levels up to this maximum. They do not have any age restricted areas as they have no adult-only machines. Bacta reports that this typically includes locating the machines close to a supervisor’s booth or other more visible locations, and they state that it works well in ensuring under-18s do not access the machines. As set out in the white paper, Bacta did not include Category D ‘ticket-out’ slot-style machines within this ban. However, as set out in the white paper, there are concerns that ‘cash-out’ slot-style machines share similarities with higher stake machines, restricted for adults.
For example, 40% of online gamblers who had experienced mental health problems agreed they did not feel like they were spending real money online, compared to 26% of those with no experience of mental health problems. In 2015, just 23% of online gamblers had used a mobile phone to gamble online in the previous 4 weeks, compared to 50% in 2020. Perhaps more significant change has occurred underneath this wider channel shift, as new technologies have also reshaped where, when and how people gamble online. While the lasting impacts of the COVID-19 pandemic remain to be seen, it seems likely that the shift towards online participation, as we have seen in many other sectors, will continue. In the year to December 2022, 18.6% of British adults had gambled online in the last four weeks, excluding National Lottery products, compared to 14.4% in the year to December 2018. This is because they offer a free entry route (for instance via ordinary post) or have a skill-based element.
Licence Conditions and Codes of Practice (LCCP)

57% of men compared to 51% of women had participated in some gambling activity within the previous 12 months according to Health Survey England (2018). We will consider the case for measures proposed by the sector, such as including overseas races in the scope of the levy and/or increasing the overall level of contribution and/or basing the calculation on gross amount staked rather than GGY. The government has committed to review the horserace betting levy by 2024, and we are now starting that process. However, nothing in the Review affects the ability of operators to sponsor racing and the incentive to promote and differentiate their products will remain. NERA Economic Consulting, the Social Market Foundation (SMF) and other studies have assessed potential casino not on gamestop displacement effects of gambling reforms.

Therefore, when Parliamentary time allows, we plan to give the Gambling Commission increased powers to support disruption and enforcement activity, such as to pursue court orders which require internet service and payment providers to take down or block access to illegal gambling sites. It is also intended that more regulatory data, suitably anonymised, will be made available in due course to support independent research. We also welcome the commitment from governing bodies across the sport sector to develop a cross-sport gambling sponsorship code, with rules to make sure all sponsorship deals are socially responsible. This should reduce children’s incidental exposure to gambling logos while watching football and particularly via products such as stickers and video games, as well as the direct association with star players. Advertising rules have changed to prohibit prominent sportspeople, in particular Premier League footballers, from appearing in gambling adverts, on the grounds of their strong appeal to children.
Should all 1968 Act casinos be permitted to offer sports betting, regardless of size? However, at this stage we do not know precisely what the GGY benefits will be, as we do not have any evidence on how casinos and players will respond to this proposal. For example, 88% of casino customers also bet online on sports at least once a month. Therefore, 1968 Act casinos are losing out on potential revenue that might otherwise have been generated if they were allowed to offer sports betting services. Consumers (particularly international tourists) still bet on sporting events via mobile devices while in casinos, irrespective of whether sports betting is permitted or not. Therefore, allowing casinos to provide sports betting services will open up a new section of the market to them.
Overall, they would either prefer the current contactless payment restrictions to apply for debit card payments on machines or for chip and pin to only be required at the beginning of any session. While this option does not provide as great an increase in commercial flexibility as Option 3, Option 2(b) and, potentially for some operators, Option 1, the evidence received suggests that the vast majority of operators would benefit under this option. We also received a small number of responses from gaming machine manufacturers and suppliers to the supplementary consultation. The majority of these respondents stated a preference for Option 2, as this would place the greatest restriction on the number of Category B machines available in arcades and bingo clubs.
- The Gambling Commission’s social responsibility codes specify that operators should still apply the principles of the UK Advertising Codes to any content or media that falls outside of the remit of the codes.
- We will consult on the details of how the levy will be designed including proposals on the total amount to be raised by the levy and how it will be constructed and will.
- Licensed gambling premises should be tightly controlled environments with adequate supervision to protect young and vulnerable people.
The site holds a current UKGC licence, runs GAMSTOP integration, and the responsible-gambling controls are genuinely in front of you (not buried in a settings sub-menu). It’s one of the few UKGC operators that genuinely integrates a serious sportsbook with a proper casino — most operators do one well and the other as an afterthought. UKGC licence is current, the site runs full affordability monitoring, and the responsible-gambling toolkit includes the usual deposit limits, time-outs and GAMSTOP linking. E-wallet withdrawals consistently landed in under two hours in our testing window — well ahead of industry average for UKGC operators. Below are our full hands-on reviews for each of the 15 casinos above. It’s not the end of regulated online gambling activity in the UK, but it is the end of pretending the digital era can be regulated like it’s still 2005.
This activity may include inspecting premises to ensure that they are complying with their licence or dealing with complaints from residents or neighbours. In essence, the ‘aim to permit’ means that gambling should be permitted unless there is a valid reason why it should not be, but controls may be introduced as necessary to minimise risk. Section 153 specifically prevents licensing authorities from using expected demand for a gambling facility as a factor in making a decision. Licensing authorities must consult the local police, local gambling operators and people likely to be affected by the statement.
Forty-two per cent expected a small increase in the supply and availability of other gambling products, while 41% expected either a small decrease or large decrease in the supply of other gambling products. Respondents had differing views on the impact on other gambling products. An examination of the responses shows that respondents were of the view that the maximum entitlement would apply per licence, with no restrictions on the overall maximum per physical location. Forty responses were received to this question, with 60% opposed to venues being able to hold multiple licences.
In updating this ratio, we intend to amend the definition of “gaming table” for the purposes of section 172(3) to (5) of the Gambling Act 2005 so that only tables where the apparatus is controlled or operated by casino staff count for the purposes of the ratio. These respondents would prefer to see table games as the most common activity under a casino licence, highlighting that table games are more likely to lead to breaks in play. We will give further consideration to these casinos having the option of reverting back to the existing (current) regime, as this will be a decision unavailable to 2005 Act Small casinos. In making this proposal we acknowledge some concerns from industry stakeholders about the necessity of a table gaming area requirement.
However, online bingo will still fall under Remote Gaming Duty, and operators must continue to meet Gambling Commission regulations. For players, the levy funds research, prevention, and treatment for gambling harm, so clearer rules help ensure funding is calculated correctly. Following a review, the levy now applies only to gambling revenue generated from Great Britain customers, not income earned from overseas markets. For players, it is intended to ensure machines on the market meet regulatory standards and operate fairly. The goal is to ensure the Commission understands who owns and finances gambling businesses, helping reduce risks linked to crime or financial misconduct.
Box 16: Westminster City Council’s proposed new gambling policy statement
The UK gambling industry requires strict licenses to ensure a safe and secure gaming environment. Age verification standards now extend beyond remote gambling to land-based premises. Operators must obtain separate permissions for each product category (e.g., casino, sports betting, bingo) and communication channel (e.g., email, SMS, phone). Clients trust Wiggin to navigate a broad range of legal matters, including obtaining and maintaining licences, international expansion, business acquisitions and sales, intellectual property protection, data security, dispute resolution and regulatory compliance.
For operators, the updates introduce new reporting requirements, updated consumer law references, and operational guidance. For bingo operators, the tax change reduces administrative work and removes a dedicated duty on bingo revenue. For operators, this clarification may reduce levy payments if they generate significant revenue outside Great Britain. The Commission has also clarified how the statutory gambling levy should be interpreted. For operators, the complaint-handling framework will change once the new system launches.
Sports bodies need to ensure a responsible approach is taken to gambling sponsorship through the adoption of a Code of Conduct which will be common to all sports. Several submissions raised concerns that if gambling sponsors were banned it would reduce the competitiveness of the sponsorship market. A number of operators involved in high profile sponsorships have also been subject to enforcement action. In 2021, seven Premier League and Championship clubs were found to be hosting links to their betting partners on children’s pages on their websites. We have also seen evidence that indicates more can be done to ensure sport sponsorships are carried out in a socially responsible fashion. Stakeholders with personal experience tended to strongly support a ban on gambling sponsorship with several mentioning that reminders of gambling brands can be triggering, and that the ‘saturation’ of gambling sponsors made it difficult for them to follow sports they had previously enjoyed.
This relates to ensuring that casinos which share the same building, or adjoin or are adjacent to another casino, are wholly distinct and separate from one another. ” and “can the premises only be accessed from any other gambling premises? However, there must be some degree of physical separation between the licensed premises in order for the operation of these separate licences to be permitted. Further detail on the different gambling and table gaming space requirements are outlined later in this chapter. Ensuring that regulation of land-based and online sectors is more equitable will assist recovery and enable the sector to remain viable. Evidence suggests that this can make customers who have secured a machine reluctant to take a break as they may be unable to play again.
Gambling premises, either proposed or existing, within GVZs are expected to take into account the information contained with the Council’s Local Area Profile when completing their local gambling risks assessments. This varies slightly in Wales where betting offices are still in the A2 use class, and in Scotland, as some gambling premises are classed as ‘Class 11’ and some are ‘sui generis’, but both categories require change of use planning permission. For example, an office cannot be turned into an adult gaming centre without planning permission from the planning authority, and it will also need a premises licence before it can open.